Ratna Global Technologies

Innovation • Excellence • Growth

Revolutionizing Restaurant Supply Sales

AI-Driven Competitive Intelligence Platform

By combining competitor price intelligence with smarter value-based selling, we protect margins and grow equipment sales through financing, bundling, and targeted promotions.

About Ratna Global Technologies

Established in 2017 to build solutions designed to create results. We achieve this with principled IT Skills and certified expertise.


Our Certifications


Our Clients


The Challenge

Restaurant Suppliers Face Shrinking Margins Due to Aggressive Competition

🔍 Visibility Gap

  • Lack of competitor visibility
  • Limited market intelligence
  • Reactive pricing strategies

💰 Price Wars

  • Losing deals on small price differences
  • Continuous margin erosion pressure
  • Traditional sales approaches failing

📉 Growth Barriers

  • Difficulty in upselling/cross-selling
  • Limited value proposition beyond price
  • Price-focused customer mindset

⚡ Lost Opportunities

  • Missing peak demand windows
  • Unable to compete on financing
  • Lack of bundling strategies

The Bottom Line

Traditional methods force suppliers into price wars instead of value creation, leading to lost deals and shrinking profit.

Massive Market Opportunity

Data-Driven Intelligence is the Untapped Advantage

$100B+
Global Restaurant & Foodservice Equipment Market
25%
YoY AI/Analytics Growth in F&B Supply Chain

Current Pain Point

Suppliers are losing deals on slim margins because they lack competitor visibility. The market is ripe for disruption through data-driven competitive intelligence.

Our Solution

AI-Powered Competitor Intelligence & Smart Selling Platform

🎯 Real-Time Price Monitoring

Lost deals to price undercutting
Web scraping + AI continuously tracks competitor pricing for core products (refrigerators, ovens, mixers)
15-20% more deals won

💰 Value-Based Selling

Price-only comparisons
Analytics platform highlights Total Cost of Ownership (energy savings, maintenance, warranty)


25% increase in equipment sales

🎮 Sales Battle Cards

Lack of competitive arguments
CRM-integrated battle cards showing competitor weaknesses and case studies


18-20% reduction in lost deals

💳 Financing Integration

Limited to price competition
EMI and financing options integrated for larger deal capture



35% increase in average deal size

Proven Use Cases & Impact

Real-World Results Across Multiple Scenarios

📊 Dynamic Pricing

Stay competitive without margin erosion through real-time competitor monitoring

15-20% Win Rate Increase

🎯 Smart Bundling

AI-driven bundling and cross-sell suggestions based on purchase patterns

30% Upsell Revenue Uplift

⚡ Real-Time Alerts

Beat competitor promotions instantly with automated deal alerts

12-15% Peak Revenue Growth

💼 Payment Flexibility

Compete beyond price with financing options that capture larger orders

35% Larger Deal Sizes

Transformation Results

Measurable Impact Across Key Performance Metrics

Metric Before Technology After Technology Improvement
Win Rate (%) 5% 50% +45%
Average Deal Size ($) $20,000 $27,000 +35%
Upsell/Cross-sell (%) 10% 40% +30%
Revenue in Peak Season +5% +20% 4x Growth

Development Roadmap & Investment

Three-Phase Build Strategy with Clear Milestones

Phase 1: MVP

6-9 Months

  • Core competitor pricing scraper & monitoring
  • Basic dashboards & analytics
  • Sales battlecards & rule-based recommendations
  • Basic integrations (Zoho, Tally)

$$$

Team: 6-8 members (Developers, Data Engineer, AI/ML, Frontend, QA, PM)

Phase 2: Growth

12-15 Months

  • Advanced AI/ML pricing predictions
  • Smart bundling & cross-sell algorithms
  • Payment/financing workflows
  • Multi-tenant SaaS with subscription billing
  • Advanced ERP/CRM integrations (Salesforce, SAP, Oracle)
$$$

Team: 12-15 members (AI, Backend, Integrations, Frontend, Product, QA, DevOps)

Phase 3: Enterprise

18-24 Months

  • Real-time large-scale competitor monitoring
  • Predictive analytics & demand forecasting
  • Role-based dashboards (Reps, Managers, CXOs)
  • Marketplace for industry benchmarks
  • High-security SaaS (SOC2, HIPAA, GDPR)
$$$

Team: 20-25 members (Strong AI/ML, Enterprise, Security, DevOps, Customer Success)

Competitive Advantage

Why We Win in the Market

🔍 Deep Intelligence Edge

Competitors focus only on ERP/CRM modules. We provide deep competitor insights + AI pricing + bundled sales intelligence.

🔧 Seamless Integration

Easy plug-in compatibility with existing systems: Zoho Books, Tally, SAP, Salesforce. No rip-and-replace.

🎯 Complete Platform

End-to-end sales enablement combining data + pricing + competitor strategy in one unified solution.

📈 Massive Scalability

Expandable beyond restaurant supply to FMCG, retail, and wholesale markets. Proven model, infinite applications.

Investment